Who We Are
Tourism New Brunswick is committed to promoting the province as a premier destination. We support the growth of New Brunswick’s tourism industry through marketing, development programs, and partnerships that connect visitors with memorable experiences and local businesses.
Looking to plan a trip to New Brunswick?
Come on over. We’ve got plenty to eat and lots to do. Sample fresh seafood right next to the ocean it came from. Watch the world’s highest tides rise and fall before your eyes, then go walk on the ocean floor. Play or relax on the soft sand of Canada’s warmest saltwater beaches. From city strolls to rugged trails, iconic experiences to unexpected discoveries, there’s East Coast adventure for everyone. So, bring a friend, or even a few!
How We Can Help
Explore a range of practical tools and resources designed to support tourism businesses in New Brunswick. From marketing and branding materials to access to industry insights and training, we provide everything you need to grow your business and maximize your impact in the tourism sector.
Marketing Resources
Our marketing team provides oversight of the provincial destination brand (Explore NB) and promotes New Brunswick’s dynamic tourism offerings.
Business Support
Looking to start or grow a business in the tourism sector? We've got tools and resources that can help.
Funding Opportunities
Explore opportunities for financial assistance from our department as well as external partners.