Tourism New Brunswick executes several advertising campaigns that encourage travel to and within New Brunswick. Our province has a mix of natural wonders, vibrant communities and authentic cultures, and our goal is to share it with the world. In addition, the tourism industry is a significant economic driver for New Brunswick and advertising campaigns inspire audiences to spend their vacation time, and money in our communities.
See below information about current tourism advertising campaigns.
Get a Sense of New Brunswick: Fish and Hunt
The Get a Sense of New Brunswick Fish and Hunt campaign promotes New Brunswick as a multi-season destination to Ontario, Quebec, New England, Nova Scotia, and Prince Edward Island. The campaign focuses on promoting the province as a top-tier angling and hunting experience—with exclusive game opportunities that only New Brunswick can offer. Captivating imagery and video from across the entire province are used to inspire audiences. Harnessing traditional and digital marketing tactics such as print, TV, META, Reddit, and Google, allows us to leverage a multi-faceted marketing approach. Audiences can dive deeper into key hunting destinations from around the province at https://tourismnewbrunswick.ca/hunting and world-class fishing destinations at https://tourismnewbrunswick.ca/fishing, in addition to regional tourism websites.
Get a Sense of New Brunswick: Fall Maritimes Campaign
The Get a Sense of New Brunswick Maritimes Fall campaign promotes New Brunswick as a premier travel destination to New Brunswick, Nova Scotia and Prince Edward Island. This campaign features Explore New Brunswick’s curated Road Trips itineraries during its beautiful and breathtaking fall season.
This campaign aims to inspire and drive travel interest among Maritimers to explore New Brunswick and its many unique offerings. Marketing material is promoted through digital and traditional channels such as Meta, the Weather Network, Google, and more. For more information on fall road trips in New Brunswick, visit our website at https://tourismnewbrunswick.ca/roadtrips-fall.
